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The Valley of Death, a critical phase that often causes the demise of startups, poses challenges in testing and validating their technology. Fortunately, the Wells Fargo Innovation Incubator, part of the Department of Energy-backed National Renewable Energy Lab, provides pilot development, insights, and third-party validation crucial for technological growth, benefiting startups like NineDot Energy and Community Energy Labs. Trish Cozart, Director of NREL's Innovation and Entrepreneurship Center, and the founders of these startups discuss the incubator's uniqueness, its impact on their companies, and their goals for the future.
Trish Cozart, Adam Cohen & Tanya Barham
Perhaps you’ve heard of the Valley of Death? It’s the phase of development that often kills off startups before they can reach scale. One key challenge is needing to test and refine their technology and gain true validation.
For a few lucky startups, this is where the Wells Fargo Innovation Incubator comes in to help them develop pilots that provide the insights and credible third-party endorsement needed to grow their technology. The incubator is part of the Department of Energy-backed National Renewable Energy Lab, an institution that’s central to the United State’s investment in renewable energy.
Today, we’re joined by Trish Cozart, the Director of NREL’s Innovation and Entrepreneurship Center, who oversees the Incubator. And, we’re also joined by the founders of two startups that recently participated in the lab: Adam Cohen from NineDot Energy and Tanya Barham from Community Energy Labs. We talk about what makes the incubator unique, how it’s helped these two companies, what they’re aiming to achieve and much more. Enjoy!
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