Today’s episode focuses on sustainable consumption. I know what you’re probably thinking – that the climate crisis requires systemic change and that shifting consumer behavior is slow, it’s difficult and it simply won’t add up to enough in terms of the emissions reductions we need. And, I agree – sustainable shopping isn’t enough, but it’s still essential. Demand for climate-positive products helps accelerate new markets. And when consumers see that their choices matter, it influences what they work on, invest in and vote for.

Over the years, there have been many attempts to get consumers to go green, but today’s guests have novel approaches that are gaining real traction. Jean-Louis Warnholz is the Co-Founder and CEO of Future, a recommendation and rewards engine driving sustainable purchasing. And Amandine Durr is the Head of Product at Back Market, an online marketplace serving the fast-growing interest in refurbished technology. We talk about both of their companies, how they got started, how they’re saving consumers money while protecting the environment, where they’re headed, how AI is helping, how refurbished goods have become a new category, the potential for everyday people to transform our economy and much more. Lots to learn and think about in this one. Enjoy.