Learn more about Wildgrid Solar and the problem it’s aiming to solve

Krystal emphasizes that switching to renewable energy is the most impactful change someone can make. We only have seven years to slow the rising temperature of the planet. Switching to renewable energy cuts down on the level of fossil fuels being burned and releasing gasses into the air. But it’s a huge commitment. Wildgrid wants to be the first step to remove friction and make it easy to switch to solar.

Wildgrid is a solar marketplace where anyone can find the best solar solution for them. They match you with local solar providers that are vetted, so you don’t have to do the research yourself. Switching to solar is a confusing and complicated process that they seek to simplify.

If you’re trying to navigate the switch on your own, you’re left questioning how much it’ll cost, if it’s worth it, what the incentives are, and more. Wildgrid is a one-stop shop to get all of the information you need to take action. You can create a profile on Wildgrid and you’ll walk through some simple questions to be matched to a local provider (i.e. small-to-midsize rooftop installers).

Your experience with Wildgrid will surpass industry standards

Parinda and her wife bought a home in Queens and wanted to install solar panels on their roof. She shared her contact information on a lead gen website which was promptly sold to 10+ solar companies. She was constantly being spammed. Her frustrating experience was one of the reasons she and Krystal founded Wildgrid.

Wildgrid won’t spam you. As the customer, you get to make the first move. You’re given a list of suggestions and recommendations and you get to contact them and control the communication. Wildgrid also serves to educate clients and be a trusted third-party voice in the solar space.

How Wildgrid works to offer a unique product

Before co-founding Wildgrid, Krystal started a company called Grouphug Solar, where she designed 10-watt solar panels designed to hang in your window. She started the business because she was a renter who wanted to switch to renewable energy but didn’t know where to start. Grouphug Solar was even featured on Shark Tank and Mark Cuban became an investor.

In the process, Krystal started selling rooftop solar panels and began to understand why more people weren’t interested in making the switch. It became her mission to use her skills as a designer to make switching to solar as frictionless as possible. She firmly believes that user experience makes a difference.

There are over 10,000 solar installation companies in the US—you’ve just never heard of them. Learn how to get started and make the move to solar seamlessly in this episode!

Resources & People Mentioned

• Grouphug

Connect with Krystal Persaud and Parinda Darden

• Wildgrid Solar
• Connect with Krystal on LinkedIn
• Connect with Parinda on LinkedIn

Connect With Jason Rissman

• https://InvestedInClimate.com
• On LinkedIn
• On Twitter

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